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Beware of 5 star reviews.

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06-25-2009, 04:25 PM

davy

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Join Date: Apr 2005

Posts: 3,076

Beware of 5 star reviews.

Be careful of 5 Star reviews they may not be what they say they are, merely given 5 stars to boost their sales.

Quote:

How tempting it is to tell all your employees to log on, without revealing their allegiance to the company, and dole out some five-star reviews. Slowly but surely Brand X Widget's star rating rises.

For full story see Beware of 5 star reviews BBC News

davy

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